Switch KEEP 2.0 Atlanta North Campus
Switch · Cartersville, GA · United States
Facility record
- Lifecycle
- Under constructionSource-reported lifecycle
- Location precision
- approximate
- Address as listed
- South of Old Alabama Road at Bates Road
- Coordinates
- 34.1149, -84.7938
- Serving utility, source-reported
- Not established
- Operational capacity, source-reported
- Not published
- Planned capacity, source-reported
- Not published
- Source record updated
- 2026-10-14
Source-reported capacity; not metered consumption. Review underlying documents and notes. Planned capacity may include future phases and is not added to operational capacity here. The source may use facility, grid-feed or IT capacity definitions; consult the linked documents.
Coordinate precision is a source label, not an independent parcel survey. A marker does not confirm utility territory or establish an effect on residential bills.
Reported lifecycle history
- Proposed
City of Cartersville submitted Development of Regional Impact #4061, "Switch KEEP 2.0 Atlanta North Campus" (developer Switch, LTD), to the Georgia DCA.
Underlying source - Permitted
Cartersville City Council voted unanimously to rezone the roughly 1,946 acres remaining in the Carter Grove Planned Development to a Technology District at Switch's request.
Underlying source - Under construction
Baxtel reports the first phase building is in place and two more buildings are under construction at the 126-acre Cartersville campus. The conservative status is used; Baxtel's 'operational' label is unverified.
Underlying source
Source notes
Switch's second Georgia campus; distinct from its operational "The Keep" campus in Lithia Springs, Douglas County. Per DRI #4061 (submitted 2023-08-29 by the City of Cartersville): location "South of intersection of Old Alabama Rd and Bates Rd to Paulding County line within City of Cartersville"; a first phase of 126 acres with a single data center building about 1,620 ft long plus driveways, detention ponds and an electrical substation, described as 6.5% of the overall acreage; this phase targeted for Q2 2026 and the overall project for 2046; estimated build-out value $772 million and about $15 million a year in local tax revenue. Property owner per the DRI: Carter Grove (Atlanta) ASLI VI. In November 2023 the city rezoned the roughly 1,946 acres remaining in the Carter Grove Planned Development to a Technology District; the city approved a further annexation and rezoning for the campus in July 2025, with a condition barring any access, including construction access, from Etowah Ridge Trail. Bartow County's August 2026 policy statement says Switch "has not disclosed numbers, but its campus is larger than Digital Realty and its buildout could well be larger," that Switch has not forecast jobs, and that the county has granted no tax abatements or payment-in-lieu-of-taxes arrangements to these facilities. Status: aggregator sites report phase 1 as operational, but no primary source confirming construction or operation was found, so the record stays at the November 2023 rezoning approval. Coordinates are the Old Alabama Road / Bates Road intersection from OpenStreetMap, the reference point the DRI gives; the campus lies south of it.
Georgia Transmission Corporation's planned Brandon Farm–Pittman Lake 230 kV line (about 5.17 miles across Bartow and Paulding counties) will serve the Switch data center in Cartersville; clearing is scheduled for Q2 2027, construction for Q3 2027 and service for Q2 2028. Bartow County Administrator Peter Olsen said Switch is powered by "Georgia EMC" with a 1,200 megawatt commitment (GPB, paraphrased); the specific cooperative was not named. The DRI's energy section is blank.
Sources and provenance
- Development of Regional Impact #4061, Switch KEEP 2.0 Atlanta North Campus — initial form (location, owner, size, schedule) · source retrieved 2026-09-30
- Development of Regional Impact #4061, Switch KEEP 2.0 Atlanta North Campus — additional information (value, water, sewer) · source retrieved 2026-09-30
- $700M-plus tech center proposed in Cartersville · source retrieved 2026-09-30
- Cartersville approves rezoning for Switch to build data center campus · source retrieved 2026-09-30
- Cartersville approves rezoning, annexation for Switch · source retrieved 2026-09-30
- GTC conducts open house for new transmission line (Brandon Farm–Pittman Lake 230 kV) · source retrieved 2026-09-30
- A 'wave' of data center ordinances sweep through GA counties · source retrieved 2026-09-30
- Data Centers — Bartow County Policy Statement (August 2026) · source retrieved 2026-09-30
- Switch: KEEP 2.0 Atlanta North (Baxtel) · source retrieved 2026-10-14
Power Wars capture: 2026-11-02. Compute Atlas, CC BY 4.0. Entries are not independently verified by Power Wars unless stated.